Qatar Airways Brings FIFA World Cup Excitement to the Skies with Bespoke FIFA-Branded Aircraft

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Qatar Airways Brings FIFA World Cup Excitement to the Skies with Bespoke FIFA-Branded Aircraft

July 10: Qatar Airways, an official partner and the official airline of FIFA, has taken its celebration of the 2018 FIFA World Cup Russia to the skies with a specially-branded Boeing 777 aircraft painted in FIFA livery, ahead of the tournament’s semi-finals and final match.

The aircraft, which features distinctive FIFA branding, was hand-painted in Ireland and flown to Doha, where a press conference was held at Hamad International Airport before the aircraft flew to Moscow just in time for the tournament’s semi-finals and final.

Qatar Airways Group Chief Executive Akbar Al Baker, said, “We are tremendously excited to celebrate our passengers’ love for football by bringing this unique, one-of-a-kind aircraft to Moscow. As the official partner and official airline of FIFA, we are proud to be able to unite football fans from around the world in Russia, helping them to experience the magic of the FIFA World Cup. This beautiful aircraft further cements our commitment to our important partnership with FIFA, as well as our loyalty to millions of football fans around the globe who have gathered in Russia to cheer their teams on. We look forward to celebrating in the upcoming days with fans, both in Russia and around the world.”

Qatar Airways said it kicked off its celebration of the tournament by teaming up with singer and TV star Nicole Scherzinger for a re-recording of the classic song 'Dancing in the Streets', which resulted in an upbeat and infectiously fun-filled ‘musical’ style TV commercial. The song expresses the airline’s firm belief that sport is a universal language, which has the power to inspire and encourage people to follow their dreams, with the commercial having a global reach to date of 2.6 billion people.

In December 2017, Qatar Airways launched daily services to the cultural capital of Russia, St. Petersburg, doubling the number of Russian routes operated by the carrier. The addition of St. Petersburg to Qatar Airways’ route map demonstrates the importance of the Russian market to the carrier, which has been flying to Moscow since 2004. The award-winning airline currently operates three daily flights between Moscow and Doha, in addition to a daily flight between St. Petersburg and Doha.

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